L'Oreal Paris Revitalift Media Launch



Now you can easily achieve crystal clear and radiant skin with L'Oreal Paris Revitalift. I am really excited about the launch where I have heard a lot of good reviews from other influencers or youtuber about this product. Thanks, Bridges PR for the invite! I can't wait for more new product launches from L'Oreal Paris.

About L’Oréal Malaysia
Based on our local beauty needs, L’Oréal has successfully developed over 18 brands in Malaysia that offer the most technologically advanced products in every beauty category, for every Malaysian with over 800 employees. As a market leader in the country, L’Oréal recognizes in today’s world, a company’s success is no longer simply in its economic performance, but also its ability to be a true citizen. It is our priority and commitment to reduce the impact of our activity on the planet and bolster positive socio-economic impact on the lives of people and communities in Malaysia. In addition to “Beauty for a Better Life”, our long-term philanthropic initiatives are “For Women In Science”, “Women in Business” and “Citizen Day”.



As a global total beauty care brand, L’Oréal offers men and women on every continent beauty and personal care products that are enhanced with the latest scientific advancements. For Malaysians, the brand has just unveiled an anti-aging, skin-repairing regimen tailored for the country’s tropical weather. 


Say hello to youthful skin that glows from within by including two key products in your daily skincare regimen: the L’Oréal Paris Revitalift Crystal Micro-Essence, and the newly improved L’Oréal Paris Revitalift Day Cream with enriched Pro-Retinol A and SPF35 PA++!



The L’Oréal Paris Revitalift Crystal Micro-Essence is an extension of the brand’s celebration of women’s beauty and confidence. Launched in 2019, the product is formulated to deeply repair, plump and hydrate skin. Powered by micronized technology, it has an ultra-lightweight texture, which allows for quick absorption and penetration as deep as 10 times the skin layer. This boosts the skin smoothness and radiance on the surface.

Featuring a new and improved formula, the L’Oréal Paris Revitalift Day Cream seals the anti-aging, skin-revitalizing deal of the two-step regimen. The product combines cutting-edge technology with high-quality formulation, delivering measurable results as quickly as seven days for Asian skin. In clinical tests, users reported seeing a 17% reduced dullness and a 21% reduction of fine lines on the forehead. I can't wait to use it for my skin!


Achieving crystal clear, radiant skin could not be simpler. Every morning, start your skin care regimen with Revitalift Crystal Micro-Essence after cleansing and toning. Shake four drops onto palm and gently warm it up by rubbing your palms together. Then, use your essence-coated palms to gently pat your face, starting with the forehead, the cheeks and finish with the chin, until the essence is absorbed into the skin. Finally, apply a dollop of the Revitalift Day Cream evenly on the face in a circular motion. And that’s it! Your skincare routine is complete, leaving you ready to wow with improved skin texture, refined pores, and a youthful complexion.


On the event day itself, we are able to engrave our own L'Oreal Paris Revitalift with our name which I am really excited about. I love everything that can be engraved!


Photo booth with L'Oreal Paris Revitalift!


Speaking at the launch was Dr. Kartini Farah Rahim (most right), Consultant Dermatologist at AVISENA Specialist Hospital explained that Malaysia is blessed with abundant sunlight all year round, but the ultraviolet (UV) rays from the sun can damage our skin and lead to wrinkles – also known as photo-aging.

This is why, on top of Centella Asiatica, the L’Oréal Paris Revitalift Day Cream is enhanced with Pro-Retinol, which is a powerful but also gentle agent in the retinoid family that reduces the effects of photo-aging on skin.

“Retinoid is derived from Vitamin A, basically. To prevent skin looking aged and tired, Vitamin A is a key ingredient to look for in skincare products as it has the ability to increase skin elasticity and firmness, resulting in smoother (as in less wrinkly) and youthful skin,” said Dr. Kartini.


Also at the launch party was Malaysian actress Siti Saleha. For Siti, the combination of the micro-essence and day cream has worked wonders. 

“My work requires me to perform my best on screen, and I need to be at 100 percent to do so. This includes having a flawless and healthy complexion. So I’m very particular when it comes to protecting my skin even though I’m just 30.”

“Since starting the two-step routine, my skin looks and feels like new, and my glowing complexion radiates confidence. Of course, the quick and simple regimen also suits my hectic schedule just fine!” she said.

“Think L’Oréal Paris, and the next phrase that pops into our heads would likely be “Because I’m worth it”. This signature phrase is known around the world and represents the essence of the L’Oréal Paris brand as a whole – the spirit to help every woman embrace her unique beauty while reinforcing her sense of self-worth,” said Hoa Tran, Group Product Manager for L’Oréal Paris Skincare at the launch of the two-step regimen.

From Left to Right: Ms. Lau Sook Phing, General Manager of the Consumer Products Division for L’Oréal Malaysia, Mr. Sanjay Verm, Commercial Director for L’Oréal Malaysia, Ms. Marina Khong, Marketing Director of L’Oréal Malaysia Consumer Products Division, Siti Saleha, actress and model, Ms. Hoa Tran, Group Product Manager for L’Oréal Paris Skincare and Ms. Stephy Siew, Trading Senior Manager from Watsons Malaysia at the official launch of L’Oréal Paris Revitalift Two-Step Skincare Regime.
Achieving crystal clear, radiant skin could not be simpler. Two-step regimen embodies what the brand is known for – visionary formula, elegant application and providing affordable luxury for people who demand excellence. Looking forward to more new product launch with the latest scientific advancements from L'Oreal Paris!


About L’Oréal
L’Oréal, the world’s leading cosmetics company, has catered to all forms of beauty in the world for over 100 years and has built an unrivaled portfolio of 34 international, diverse and complementary brands. L'Oréal’s international brands today include MAYBELLINE, L’ORÉAL PARIS, and GARNIER, KIEHL’S LANCÔME, YVES SAINT LAURENT, SHU UEMURA, URBAN DECAY, BIOTHERM, NYX, L’ORÉAL PROFESSIONNEL, KERASTASÉ, RALPH LAUREN and many more.

For more info
L'Oreal Paris Malaysia



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